Future Workshop for the East Metropolitan Region

The Project

The regional management for the Eastern Metropolitan Region is active across the federal states of Berlin and Brandenburg and arises from the economic development of the Berlin district of Marzahn-Hellersdorf and the county of Märkisch-Oderland. Since 2016, it has successfully implemented projects together with regional partners in the fields of health economy, networking and securing skilled labour.
In order to continue to actively support the region in its development and to identify future focal points and fields of action of regional management, aconium designed and carried out a digital future workshop. Representatives from business development, companies and administration in the region discussed potentials and challenges in six thematic areas and jointly identified goals and actions.
The following topics were addressed:

• Location marketing
• Shortage of skilled workers
• Digitalisation
• Networking
• Infrastructure
• Health economy

The Future Workshop showed that location marketing for the common metropolitan area is a cross-cutting issue and has a large overlap with the issue of the shortage of skilled workers. Both fields of action set the course for the future viability of the region.
In addition, it also showed that the “smart region” model represents an anchor for the development perspective and pushes the opportunities of the digital transformation.

Goals

The aim of the regional management for the East Metropolitan Region was to identify future focal points and fields of action with the help of the future workshop.

aconium responsibilities

aconium was responsible for the methodological and content-related planning as well as for the implementation, moderation and documentation of the results of the future workshop. The evaluation of the results was also part of the assignment.