On November 9 and 10, 2021, the largest business meeting in the Netherlands – the Promotiedagen – took place in Groningen. After the trade fair was held purely virtually last year due to the Covid-19 pandemic, exhibitors and visitors were able to exchange ideas on site again this year.
Interested parties had the opportunity to find out about companies from various sectors and public institutions at around 300 exhibition stands. The trade fair is primarily aimed at a specialist audience of entrepreneurs and municipal stakeholders from the border region of the northern provinces of the Netherlands and Lower Saxony. In addition to presenting the content of the “Futures by Design” project, aconium GmbH was able to make new contacts and strengthen existing ones. The exchange with other exhibitors and guests also provided new perspectives on the current and future challenges facing the economy and public sector in the north-western European region.
Once again this year, participants were offered an exciting program in the exhibition halls. A total of four panels were held by various – mostly Dutch – speakers, who shared their expertise with the audience in talks and interactive formats. aconium GmbH was represented at Noord Plein with a stand for the Interreg North Sea Region project “Futures By Design”. The project supports small and medium-sized enterprises in the North Sea region in using various digital tools to review and improve their knowledge and skills in relation to data-based working in order to identify new solutions and implement innovative processes in their companies. Within this framework, aconium is responsible for the content implementation with SMEs in north-western Germany and is in charge of communication management together with the Swedish Alexanderson Institute. Interested visitors to the stand also had the opportunity to find out more about future-oriented topics and other areas of work at aconium GmbH.
Would you like to find out more about the project work in Futures By Design and be informed about our free offers relating to data and digitization? Please contact us at fbd@aconium.eu or visit the project website.